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ROI Calculator

Could You Exhibit at ISSA Show North America? And Should You?

Sharing your products and services with the ISSA Show audience isn’t a gamble. It’s an unparalleled opportunity to experience real returns by getting face-to-face with an audience of industry professionals who are actively seeking new solutions. This free calculator can help you identify the potential returns from exhibiting at ISSA Show North America, so you and your team can feel confident in your decision to participate in the show.



How ISSA Show North America Helps

No matter the role, it helps to think about what the ISSA Show North America show floor enables.

Attendee testing product

92%

of professionals say attending live trade events positively shapes how they think about a brand or company.

- Freeman Exhibitor Trends Report

Crowded Expo Hall

85%

of trade show attendees are more likely to buy from a company after meeting them in person at an event.

- Freeman Exhibitor Trends Report

Exhibitor explaining product

18

hours of exhibiting across 3 show days is enough time to have hundreds of qualified conversations.

  • Generate qualified leads and lead data. With our industry-leading tool Lead Insights, leads are cleaned, validated and unified. Helping you quickly see how your participation performed.

  • Strengthen relationships with clients. Meet with your top 15–20 existing accounts in one trip rather than traveling for months. Booking a booth space saves time and costs.

  • Launch a new product to the market. Leverage the marketing exposure from ISSA Show North America participation to promote new solutions and expand your launch coverage.

  • Find new clients and partners. Showcase your products and solutions at the event where top industry professionals come to source new suppliers.

  • Demonstrate your products live. Let people get hands on with your products and equipment during in-booth demonstrations.

  • Gather market intelligence. ISSA Show North America is a live research engine that provides insights to inform your strategy for the rest of the year.